Question: I'm looking for a marketing platform that can create personalized content for each customer across multiple touchpoints.

If you're looking for a broad marketing platform that can create customized content for each customer across many touchpoints, Dynamic Yield is a strong contender. The AI-powered platform offers custom, algorithmically matched content, products and promotions across digital touchpoints like website, email, apps and ads. It's used by eCommerce, Financial Services and Travel companies, and offers features like audience discovery, content personalization, product recommendations and customer engagement optimization.

Another strong contender is Movable Ink, which uses AI to create personalized content that can boost engagement and revenue. Its platform includes Studio for automating 1:1 content personalization and Da Vinci for creating content in batch messaging programs. Movable Ink can integrate with existing martech and data investments so you can create personalized content across customer touchpoints, including loyalty programs and product recommendations.

If you're looking for a broader marketing automation system, Adobe Marketo Engage is a good option. The system lets companies orchestrate and personalize customer journeys across many touchpoints, with features like marketing automation, account-based marketing, lead management and email marketing. It's geared in particular for B2B marketing, with tight integration with other Adobe tools like Adobe Real-Time CDP and Adobe Analytics.

Iterable is another strong contender, offering a cross-channel marketing system that uses real-time data to offer personalized customer experiences on the web, email, SMS and in-app channels. Its abilities include personalized messaging, dynamic campaigns and AI-driven optimization, making it a good choice for a wide range of industries, from consumer apps to B2B enterprise software.