If you're looking for a system to help you identify and connect with potential buyers who are actively researching solutions like yours, Intentsify is a great option. This intent-based marketing platform uses AI-powered intent models to identify companies that are actively showing interest in particular business solutions. It uses advanced natural language processing (NLP) to constantly refine intent-scoring models, offer visibility into signals at the URL level, provide easy-to-understand reporting and deep analytics. The platform can be connected to a variety of data sources to target ads and generate leads, making it a good option for B2B marketers.
Another good option is KickFire, a B2B first-party intent data solution that tracks and segments website visitors based on engagement. By integrating with Google and Adobe Analytics, KickFire ensures that data is reliable and trustworthy. With fast setup and actionable insights, the tool lets marketers and sales teams measure campaign effectiveness, identify engaging content and connect with in-market buyers to improve overall sales and marketing operations.
If you're looking for something more comprehensive, check out Lusha. This information retrieval system offers premium data to help you increase sales productivity by connecting to social networks, the web, Salesforce and other sources. Lusha's features include Intent, Job Change Filter and Alerts, Technology Filter, and Data Enrichment, which help you target companies that are actively looking for solutions. It also offers advanced search filters and CRM enrichment, making it a powerful tool for buyer intelligence and engagement.
Last, ZoomInfo is an all-in-one platform that offers accurate B2B data and software to connect with and close your most valuable buyers. With features like Buyer Intent, Website Visitor Tracking, and Sales Automation, ZoomInfo helps sales and marketing teams align around a single source of truth and automate tasks to scale faster. It has proven results, including higher win rates and productivity, so it's a good option to improve your sales and marketing efforts.