Question: Is there an eCommerce platform that provides insights into customer behavior and helps me create targeted promotions to increase conversions and reduce abandonment?

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Session AI

If you're looking for an eCommerce platform that offers insight into customer behavior so you can create targeted promotions to boost conversions and cut abandonment, Session AI is worth a look. The platform uses patented artificial intelligence technology to predict the likelihood of purchase for each anonymous site visitor, and it can take real-time actions like upsell opportunities, time-sensitive discounts and social proof. It connects to a variety of eCommerce platforms and systems of record through flexible connectors and SDKs, and it can help businesses boost conversion rates, cut promotional spend and boost revenue.

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RevLifter

Another good option is RevLifter, which offers intelligent eCommerce solutions that are powered by real-time data to create personalized promotions. The platform features smart targeting, continuous optimization of promotions, customer browsing behavior insights and personalized offers based on each customer's intent and interests. RevLifter also offers control group reporting to measure the impact of promotions, which can help you optimize inventory and merchandising for better customer experiences and profitable growth.

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Metrical

If you're looking for a solution that focuses on dynamic targeting and continuous campaign optimization, Metrical could be a good fit. The AI-powered platform uses real-time, anonymous data and machine learning to convert shoppers into buyers with personalized promotions. It stops cart abandonment by sending targeted messages at every stage of the customer journey and integrates with existing tech stacks, ensuring compliance with customer privacy and offering customizable reporting and dashboards. Metrical is for businesses looking to improve conversion rates and customer loyalty.

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Bloomreach

Last, Bloomreach combines real-time customer and product data with AI to power personalized marketing, product discovery and content across the ecommerce journey. The company's AI, Loomi, is designed to optimize key performance indicators and customer journey optimization, and it connects all digital customer journey touchpoints for profitable growth. With tools for email marketing, web personalization and SEO optimization, Bloomreach helps businesses create more relevant and engaging customer experiences that drive revenue growth.

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