Question: What's the best way to get actionable insights from my mobile app ad campaigns to improve their performance?

If you want to get some useful insights out of your mobile app ad campaigns to optimize them, AppsFlyer is a good option. The app marketing and growth platform offers a unified view of app performance across many marketing channels, ensuring measurement accuracy while protecting customer privacy. AppsFlyer offers tools like measurement suites, ROI measurement, creative optimization and fraud protection so businesses can make data-driven decisions and optimize for return on investment.

Another contender is Jampp, which uses machine learning and predictive algorithms to optimize mobile marketing. Jampp automates ad spend optimization, figuring out what goals, creative assets and timing will produce the best return on investment. It offers advanced targeting, real-time optimization and detailed reporting, making it a good choice for mobile companies trying to get people to engage with their apps and lower their cost per install.

Last, Smartly is an end-to-end advertising platform that automates and optimizes campaigns across many digital channels. It's got features like predictive budget allocation, dynamic creative optimization and actionable reporting, making it a good choice for brand marketing teams and performance teams trying to simplify their workflows and improve efficiency.