Question: I need a tool that provides transparent revenue splits and detailed analytics for ad revenue management.

If you want a tool that offers transparent revenue splits and in-depth analytics for ad revenue optimization, Playwire is a strong contender. The company uses a combination of human and machine intelligence to optimize ad revenue through dynamic ad placement and AI-driven yield optimization. With ad tech tools like header bidding, ad serving and detailed reporting, Playwire offers full transparency with clear revenue splits. More than 700 web and app publishers use it, so integration should be a snap and you can tap into its expertise.

Another contender is Spiny, which offers a digital publishing platform that offers publishers a unified view of their business. Spiny offers full revenue analytics, header bidding and monetization tools, as well as real-time reporting. The company says its tools help publishers understand revenue metrics, optimize ad operations and make data-driven decisions, with features that offer transparency into revenue sources and projections.

Adapex is another contender, offering a data-first approach combined with AI-powered decision-making to drive revenue growth. Its Matrix dashboard offers real-time insights and actionable data, and it offers customizable monetization models and advanced wrapper technology. Adapex emphasizes transparency and mutual success through open communication and shared goals, so it's a good fit for publishers who want to maximize revenue.

If you want a platform that connects to multiple premium advertising exchanges, AdPushup is a good option. It connects publishers to more than 50 exchanges, using modern technology to improve ad serving and offering in-house ad operations expertise. With features like real-time bidding, ad-blocked revenue recovery and bid competition through ad mediation, AdPushup can help sustainably improve ad CTRs, CPMs and revenue.