Question: I'm looking for a tool that helps me create personalized marketing campaigns and automate customer support tasks using messaging apps.

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Gupshup

Gupshup is a conversational engagement platform with automation abilities spanning a range of messaging channels, including WhatsApp, Google's Business Messages, SMS and others. With Bot Studio for custom conversational journeys, Agent Assist to boost agent productivity and Campaign Manager for multichannel campaigns, Gupshup lets companies reach customers at every touchpoint and maximize lifetime value.

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Whautomate

Another option is Whautomate, which connects to several services like WhatsApp, Stripe, OpenAI and Messenger to handle customer service requests and run marketing campaigns. It offers prebuilt solutions for several industries and is designed to boost sales and engagement by a factor of 10. Options include chatbots, team inboxes, automation workflows and appointment scheduling, and it's a good option for customer engagement and automation.

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Braze

If you want to focus on personalized interactions and real-time messaging, Braze offers a customer engagement platform with data activation, journey orchestration and cross-channel messaging. It uses Sage AI to personalize brand interactions and optimize campaigns, and it's used by companies in retail, media and finance.

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Manychat

Last is Manychat, a chat marketing platform that automates conversations on Instagram Direct Messages, Facebook Messenger and SMS. It offers unlimited custom flows, automated sequences and AI-powered tools, and it's geared for e-commerce companies and digital marketing agencies looking to improve chat marketing and customer support automation.

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