Question: How can I use chat marketing to boost conversions and expand my brand on social media?

If you want to increase conversions and grow your brand on social media with chat marketing, Manychat is a good option. The tool lets businesses automate interactive conversations with people on Instagram Direct Messages, Facebook Messenger and SMS. With unlimited custom flows, AI-powered automations and CRM integration, Manychat can help you interact with customers, re-engage leads and free up time with its 24/7 response abilities. Its Pro plan starts at $15 per month, which is affordable for e-commerce businesses and digital marketing agencies.

Another good option is Gupshup, which can be used for customer acquisition, marketing, commerce and support on 30+ messaging channels including WhatsApp and Google Business Messages. Gupshup's Bot Studio and Campaign Manager let you build custom conversational journeys and multi-channel campaigns to maximize customer lifetime value and lower service costs. More than 45,000 brands use it, so it's a good option if you're looking for a mature option to take your conversational engagement to the next level.

For a flexible platform that offers both marketing and sales options, Chatfuel is worth a look. It supports multiple channels and automates tasks to keep customers engaged 24/7, and it can integrate with tools like Stripe and Shopify. Chatfuel offers AI-powered sales funnels, abandoned cart recovery and real-time analytics to help you sell and keep customers engaged, and it has good customer support.

UChat is another all-purpose chatbot platform that supports more than 12 social channels and offers a visual flow builder to set up conversation flows. It can integrate with OpenAI and Dialogflow to personalize responses and with e-commerce systems directly. UChat's omnichannel support and AI integration make it a good option for small businesses and digital marketing agencies that want to automate customer interactions.