Question: I'm looking for a tool that can help me automate and optimize my push notification campaigns - can you suggest one?

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Anagog

If you want to automate and optimize your push notification campaigns, Anagog is worth a look. The mobile engagement platform uses Edge AI to personalize customer experiences without sacrificing privacy. It can send push notifications in real time, spot likely churners, and integrate with marketing software like CDP and CRM. Anagog's technology can increase conversions, click-through rates and retention while lowering churn.

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Braze

Another contender is Braze, a customer engagement platform that uses AI for personalized, real-time interactions across multiple channels. Braze features include journey orchestration, cross-channel messaging and real-time execution. It's geared to optimize onboarding, engagement and churn reduction, and is used by retail, media and financial services companies.

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appICE

appICE is a full-featured mobile marketing automation platform that uses machine learning to improve user engagement and optimize campaigns. It features high-speed push notifications, segmentation and behavioral intelligence. appICE is good for creating more intelligent, user-centric marketing that improves retention and return on investment.

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MoEngage

If you prefer a more data-driven approach, check out MoEngage. The company's AI-powered platform optimizes interactions and improves return on investment across multiple channels. MoEngage offers customer journey orchestration, AI-powered campaign optimization and real-time transactional alerts, and is geared for enterprise-scale brands in many industries. It can help companies understand customer behavior and preferences, then target them with more effective campaigns for better engagement and ROI.

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