If you need a system to personalize content and promotions in real-time, Dynamic Yield is a top contender. The AI-powered customer experience platform spans multiple digital touchpoints, with features like content and offer personalization, product recommendations and predictive targeting. It serves a variety of industries, including eCommerce and Financial Services, and is designed to improve operational efficiency and revenue with its scalable and compliant solutions.
Another powerful option is Braze, which offers real-time, AI-infused interactions in email, mobile apps, SMS, WhatsApp and web messaging. Braze uses Sage AI to learn brand behavior, create on-brand content and personalize customer journeys. Its journey orchestration feature offers flexible segmentation and real-time triggers, and is well suited for retail and financial services.
For eCommerce, Bloomreach marries real-time customer and product data with AI for personalized marketing, product discovery and conversational shopping. It includes email marketing, web personalization and SEO tools, so it's a good option for optimizing marketing campaigns and improving multichannel customer experiences. Its AI, Loomi, is geared toward key performance indicators and customer journey optimization.
Last, Movable Ink is a marketing system that uses AI to create personalized content for customers across many touchpoints. With tools like Da Vinci, an AI-native personalization engine, and Studio for automating 1:1 content personalization, Movable Ink helps retailers create content for loyalty programs, product recommendations and other marketing efforts. It can integrate with existing martech investments, so it's a good option for those who want to customize their eCommerce experience.