Question: Is there a tool that can provide 360-degree analysis of companies and prospects, including strategic initiatives and buying signals?

If you want a more all-purpose tool for analyzing companies and prospects, Demandbase is a good option. It's got a broad range of tools, including Account-Based Marketing, Sales Intelligence, Predictive Analytics and Orchestration. The tools help you identify and engage the best accounts, and give you a 360-degree view of prospects, including company and contact details, and predictive models to identify likely buyers.

Another powerful option is 6sense, which aims to maximize pipeline creation and conversion through its Revenue AI platform. It can identify in-market accounts, personalize messages and automate meeting qualification. Its features include intent data, company and people search, and conversational email. The platform is designed to help teams create audiences, manage their tech stack and drive revenue growth.

Lusha is another strong contender with its premium data retrieval system. It taps into social networks, web sources and Salesforce, and offers features like Intent to assess purchase likelihood, Job Change Filter and Buyer Intelligence. Its system can alert you when prospects change jobs and proactively reach out to companies that need solutions, for example, to boost sales productivity.

If you want AI-powered personalization and sales automation, Humanlinker is worth a look. It lets you personalize at scale, write sales copy and perform DISC personality analysis. The platform is designed to save time and boost engagement so you can convert prospects into opportunities.