Question: Is there a user acquisition platform that can help me optimize my ad spend and increase return on investment for my mobile game?

Gamelight is a user acquisition platform geared specifically for mobile games. It uses AI algorithms to analyze app usage data and user behavior, creating detailed user profiles that inform gaming preferences and playtime. Gamelight provides personalized game recommendations, a reward algorithm to incentivize user engagement, and a ROAS algorithm that targets the best prospects for in-app purchases. This platform can help you dramatically improve your return on ad spend with its targeted approach and substantial ARPU lift.

Another good option is Jampp. This programmatic platform uses machine learning and predictive algorithms to optimize mobile marketing performance. It handles full funnel management for user acquisition and retargeting, optimizes creative performance through automated testing, and offers detailed reporting to track performance and ROAS. Jampp has shown to deliver incremental performance, increase user engagement, and lower CPIs, making it a strong option for sustainable and healthy growth.

If you need a more complete ad management solution, ADXL is a multi-channel ad management platform that streamlines ad creation, distribution, and management across Google, Facebook, LinkedIn and other channels. It uses AI to optimize campaigns and automate ad copy creation, leading to better ROI management and a huge reduction in workload and budget. This platform is great for companies looking to get the most out of their digital marketing efforts without requiring technical expertise.