Question: I'm looking for a solution to reduce OTT churn and improve customer engagement in my streaming service.

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MediaMelon

If you're looking for a solution to help you combat OTT churn and keep customers engaged, MediaMelon could be a good all-in-one option. It provides streaming intelligence to help you optimize Quality of Experience (QoE) and streaming business performance. Its SmartSight solution offers real-time insights into video quality, delivery performance, and viewer engagement. This helps you identify where to improve and optimize customer engagement and business metrics.

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NPAW

Another good option is NPAW, an all-encompassing video analytics platform designed to optimize QoE. It measures user-perceived quality in real time, giving you insights into content performance, user behavior and CDN performance. The platform supports a wide variety of video players and monitors up to 15 billion video plays per month, providing vendor-neutral assessments of service quality so you can make data-driven decisions.

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Vero

For personalized customer engagement, Vero offers a customer engagement platform that lets companies send personalized mobile push notifications and emails. It includes tools for personalized onboarding, churn prevention, segmentation and multi-channel messaging. Vero's API and SQL data warehouse integration lets you personalize your messages based on user behavior, helping you to improve customer engagement and reduce churn rates.

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Churnkey

If you're looking for a platform geared specifically toward customer retention and growth, Churnkey is worth a look. It offers cancel flows, payment recovery campaigns and reactivation campaigns to help you optimize product development. With features like Insights AI for analyzing customer feedback and GDPR compliance, Churnkey can help you lower cancellations and recover failed payments, ultimately increasing customer lifetime value and expansion revenue.

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