First, MediaRadar offers an advertising intelligence platform with more than 7,500 in-depth product category analyses updated daily. It also includes reviews of 4 million+ brands' advertising and detailed contact information, so it's good for media planners, sellers and buyers who need to make decisions. The tool is geared for ad tech, trade/B2B, consumer media sales, media buying and media planning.
Another option is Competely, an AI-powered competitive analysis tool that automates time-consuming research and analysis. It offers side-by-side comparisons of marketing, product, pricing, audience, customer sentiment, company information and SWOT analysis across a range of data sources. The tool is geared for founders, executives, marketers, product managers, agencies and consultants who need data-driven insights to develop go-to-market strategies and win new business.
For a more social media-focused approach, Brandwatch offers a full social suite with specialized tools for social media management and consumer intelligence. It helps companies understand and engage with their customers in real time, using deep research to analyze billions of consumer voices and forecast demand. It's geared for companies that want to keep a pulse on trends and consumer opinion across many networks.