Question: Is there a platform that offers custom bidding algorithms for mobile app marketing and can optimize for specific app KPIs?

If you're looking for a platform with custom bidding algorithms for mobile app marketing and optimization for specific app KPIs, Dataseat is worth a look. It's a mobile demand-side platform (DSP) that offers tools for programmatic success and transparency. Dataseat supports full SKAN 4.0 integration and lets you build custom bidding algorithms, iOS performance bidding and optimize campaigns for user acquisition and retargeting. It also offers supply insights for selecting the best publishers and targeting specific geos and creatives.

Another good option is Jampp, which uses machine learning and predictive algorithms to optimize mobile marketing performance. Jampp's platform automatically determines the best goals, bidding strategies and creative rotations to optimize ROI based on continuous analysis of contextual and behavioral signals. It offers full funnel management, creative performance optimization and detailed reporting including SKAdNetwork results. The platform is geared for mobile companies in any industry and is designed to deliver incremental performance, higher user engagement and lower CPIs.

For a more complete solution, AppSamurai combines AI-driven optimization with a team of growth consultants to ensure the best ad impressions for user acquisition. The platform includes a demand-side platform for launching ad campaigns, in-house AI optimization and transparent workflows with performance guarantees. AppSamurai is good for a broad range of businesses, with flexible pricing and customizable solutions for user acquisition and growth across many industries.

Last, AppGrowth is a powerful platform that marries machine learning with a large supply of app ad inventory to optimize ROAS and acquire high-quality users. It offers smart ad buying, optimization for various KPIs and flexible pricing models. AppGrowth offers actionable insights and granular analysis, making it a good choice for professionals looking to optimize performance and reach new audiences efficiently.