ActiveCampaign is a full marketing platform with personalization and automation abilities in its email marketing. It uses AI to generate, personalize and validate marketing campaigns. With more than 900 native integrations, it can handle omnichannel marketing, and it's got good analytics and reporting. That makes it a good option for companies that want to centralize customer interactions and improve their marketing.
For ecommerce companies, Retention Science is a strong option with an AI-powered email and SMS platform. It automates important lifecycle touchpoints and personalizes communications, including AI-predicted subject lines and content. The company's drag-and-drop automation workflow editor and rich data reporting abilities make it a good option for optimizing email marketing and improving engagement.
Last, Klaviyo is a marketing automation platform designed to help you build a stronger digital relationship with customers by sending personalized messages through multiple channels. It's got real-time data, AI-powered insights, dynamic emails and predictive analytics to suggest products. Klaviyo integrates with e-commerce sites and has several pricing tiers, so it can be a good option for companies that want to improve their marketing without breaking the bank.