Question: How can I get accurate and actionable insights from my website users to improve their experience?

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Contentsquare

If you want to get useful, actionable information out of your website users and use it to improve their experience, Contentsquare is a good option. It's got a broad range of tools, including digital experience analytics, product analytics and voice of customer feedback. With features like autocapture, immersive analysis and AI-driven insights, it can help you lower cart abandonment rates, cut costs and boost revenue. More than 1.3 million websites and apps use Contentsquare.

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Hotjar

Another option is Hotjar, which offers website user behavior insights through heatmaps, recordings, feedback and surveys. It can help you identify trends, pinpoint friction points and get direct user input. Hotjar integrates with tools like Google Analytics and Zapier, and offers tiered pricing plans, including a free Basic plan. That means it's within reach of businesses that want to make data-informed decisions to improve their website users' experience.

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Glassbox

If you want to drill down to customer behavior, check out Glassbox. The company captures 100% of digital interactions and offers AI-driven insights to improve customer experiences and revenue. Glassbox helps businesses understand customer behavior, pinpoint technical problems and adopt customer-centric strategies with data-driven insights. It's good for improving digital customer experience and improving brand loyalty.

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Fullstory

Last, Fullstory offers behavioral data insights that can help businesses build predictive models and understand how people act. It's got features like replays that show what happened in real time, product analytics and heatmaps to help you find opportunities for personalization and optimization. Fullstory's pricing plans are designed for different businesses, so it's a good option for those that want to improve user-centered experiences and conversions and profitability.

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