If you're looking for a YouScan alternative, CivicScience is a broad-based consumer analytics platform that can provide insights into human behavior, brand performance and media trends through more sophisticated AI-boosted abilities. It surveys more than 4 million people in the US each day and offers tools for real-time trend spotting, market forecasting and high-performing ad campaigns. CivicScience is geared for business executives and marketers who need to understand their audience and optimize their marketing.
Another good option is Brandwatch, a full social suite that lets businesses understand what's going on with their customers and respond in real time. With tools like Consumer Intelligence, Social Media Management and Influencer Marketing, Brandwatch lets businesses forecast demand, measure consumer sentiment and respond to trends as they emerge. It's also got tools for content creation and consumer engagement, making it a good option for businesses looking to take their social media to the next level.
Meltwater also has a powerful alternative with its AI-powered suite for media, social and consumer intelligence. The suite includes media intelligence monitoring, social listening and influencer marketing, giving businesses the insights they need to make decisions. With a variety of pricing levels, Meltwater is a good option for businesses in PR, marketing and communications who want to improve their editorial mentions and market research productivity.