The Brand API is a good option for customizing in-app experiences. It lets you retrieve logos, colors, fonts and other brand details from any domain through an API. That can lead to better user experiences when products are matched to customers' brand identities, and conversion rates can increase as much as 50%, the company says. It's got tiered pricing that scales up to accommodate everything from small startups to big businesses.
Another is Quest Labs, a customer engagement AI service that offers AI-based segmentation and automatically generated personalized UI without requiring developer help. It's got a low-code interface, APIs for integration and real-time behavior insights. It's designed to let businesses create in-app content that's personalized, and that can be a good way to boost engagement and product growth.
For a broader experience personalization effort that spans multiple touchpoints, you might want to look at Insider, a customer data platform (CDP) that collects customer information and uses AI to try to predict behavior. Insider offers 360° customer profiles, predictive behavior analysis and personalization across web, email and in-app experiences. It can integrate with more than 100 data sources and has won several industry awards for its AI-powered personalization.