Question: I'm looking for a tool that provides real-time insights to optimize my ad campaigns, can you suggest one?

If you need a system to give you real-time insights to optimize your ad campaigns, AdBeacon is worth a look. It's an ad optimization and attribution platform that uses 1st party data to provide a granular view of ad performance, including click attribution and custom Lighthouse Model. It's got in-platform budget management, Chrome Extension for META, and a full P&L breakdown. The platform is designed to help users optimize ad spend, improve ROAS, and drive business growth.

Another good choice is Madgicx, a Meta ads optimization platform that uses AI-driven optimization to continually optimize ad ROI. It includes features like creative production, tracking and attribution, automation tactics, and personalized performance reporting. Madgicx also offers AI-boosted ad copy generation and audience targeting, so you can easily analyze and generate high-performing ad creatives.

Smartly is an end-to-end advertising platform that automates and optimizes campaigns across multiple digital channels like Meta, Snapchat, Pinterest, TikTok, and Google Marketing Platform. Its main suites include Creative Suite for generating creative assets, Media Suite for campaign management, and Intelligence Suite for actionable insights. Smartly streamlines workflows and increases efficiency with features like predictive budget allocation and dynamic creative optimization.

For those who prefer a more data-driven approach, Admetrics offers an AI-powered platform that optimizes e-commerce advertising performance. It includes modules for business intelligence, marketing mix modeling, tracking and attribution, experimentation, and data activation. Admetrics integrates with over 50 shops and marketplaces, offering near-real-time data refresh and onboarding support. This platform enables users to quickly make informed decisions to maximize the effectiveness of their ad campaigns.