If you need to ensure low latency and high availability for your ad campaigns across different regions, Fastly is a great option. It's an edge cloud platform that accelerates and secures content delivery, video streaming and application performance. With features like a Content Delivery Network (CDN) for optimized traffic routing, built-in security and Observability tools for real-time insights, Fastly can handle high traffic and cache content quickly for fast delivery. That's useful for e-commerce, streaming video and other businesses that need low latency and high availability.
Another option is AdTheorent, which uses machine learning for predictive targeting, geo-intelligence and cross-environment mapping. The platform is designed to drive real-world results by identifying high-probability converters and the locations where they are likely to be found. It's designed with privacy in mind, with no cookies and no one-to-one advertising, and includes automated ML model creation and real-time pacing analysis. AdTheorent is geared for industries such as automotive, dining, health, financial services and retail.
For a full-fledged ad management platform, check out ADXL. The platform automates and simplifies ad creation, distribution and management across multiple channels like Google, Facebook, LinkedIn, TikTok, Instagram and Twitter. With AI to optimize campaigns and hybrid ad delivery options, ADXL reduces workload and budget while improving ROI. It also includes unified ad management, instant lead forms, retargeting and one-budget management across channels, making it a good option for businesses looking to get the most out of their digital marketing.
Finally, MediaGo DSP uses deep learning technology to offer high-quality ad inventory and optimize ad performance. The platform handles massive ad volumes and uses real-time prediction and optimization of ad conversion rates. With its self-learning algorithms and partnerships with more than 1,000 premium publishers, MediaGo DSP delivers more than 30 billion ad impressions per month, reaching advertising in 29 countries around the world. It's designed to increase return on ad spend, so it's a good option for advertisers looking to get more out of their campaigns.