Another powerful option is ActiveCampaign, which offers personalized email marketing, automation and sales engagement tools. It has more than 900 native integrations with services like Shopify and Salesforce, and detailed analytics and reporting tools. ActiveCampaign lets customers manage customer engagement across many different businesses and nurture their audience with targeted campaigns. It's free to try for 14 days, so it's a good option for businesses that want to expand their reach and convert leads.
Marketing Cloud Intelligence from Salesforce is geared for companies with more complex marketing operations. It offers automated reporting, a unified view of marketing data and AI-powered insights to maximize KPIs. With a library of 170+ API connectors, you can quickly connect to any data stream, so you can track campaign performance in real time and optimize media planning. It's geared for companies that need a more advanced marketing analytics tool to manage their campaigns.
Last, GetResponse is an all-in-one email marketing tool that uses AI to create newsletters and email autoresponders. It also has powerful analytics and marketing automation campaigns, making it a good option for building lists, automating messages and selling products. With a high deliverability rate and 24/7 customer support, GetResponse promises a strong list growth and efficient campaign management, so it's a good option for businesses looking to improve their email marketing.