If you're looking for a customer data platform that can power AI projects with rich, accurate data, Lytics is definitely worth considering. It's a secure, composable platform for managing, unifying, enriching and activating customer data. With connectors to OpenAI and Google's Vertex AI, Lytics can be used to build advanced audiences and map data. It also has a composable architecture, data clean room capabilities and multiple deployment options to accommodate different privacy and compliance requirements.
Another top choice is Treasure Data, which Gartner named a leader in its 2024 Magic Quadrant for Customer Data Platforms. This AI-infused CDP combines historical and real-time behavior with AI-generated predictions to provide a unified customer profile. It has powerful tools to help break down data silos and to improve sales, with strong data governance and security to ensure compliance. Treasure Data has been used by several large companies to drive business growth and cost savings.
Twilio Segment is also a good choice, especially if you want a platform that automatically enriches customer profiles with each interaction. It connects data into unified profiles through more than 450 pre-built connectors and optimizes ad spend with first-party data and AI. This CDP is geared for data engineers, marketers and product managers who want to deliver personalized customer experiences and increase cross-sell and upsell.
For a more comprehensive solution, Tealium offers real-time data integration and a single customer view across all touchpoints and systems. It has strong AI integration and pre-built connections to more than 1300 systems and tools, making it a good choice for companies of all sizes looking to better understand their customers and drive growth through data-driven insights.