Question: Is there a technology that can help publishers manage consent and regulatory compliance for their ad business?

TrustArc has a broad platform for privacy and data governance. It includes tools for cookie consent, consumer preferences and data subject requests, and for keeping up with regulatory changes like GDPR and CCPA. TrustArc's platform handles privacy work in house and automates many tasks, including data inventory and assessment, and offers certifications to help you prove your privacy commitment. It's a good option for any size or type of business.

Sparteo is another powerful option geared for data-driven advertising. Its platform includes supply path optimization, ad tech, consent management, video and audio creation and other tools. By cutting out intermediaries and regulatory obstacles, Sparteo says publishers can increase revenue and make data-driven decisions. With high-performance consent management and a flexible pricing model, it's a good option for optimizing ad business operations and revenue.

Ethyca automates up to 90% of complex data privacy requirements, ensuring compliance with global privacy laws. Its platform includes features like global consent compliance, automated privacy requests, and real-time data mapping. Ethyca is designed for legal, engineering and marketing teams, reducing manual effort and saving resources, and is a good option for companies including advertising.

Pubtech offers a Consent Management Platform (CMP) called PubConsent that's geared for digital publishers. PubConsent offers GDPR compliance with lightweight, customizable widgets and real-time monitoring. The platform is integrated with Pubtech's AdTech solutions and is designed to optimize advertising revenue while ensuring compliance, making it a good option for digital publishers.