Pubtech

Pubtech offers a range of AdTech solutions that can help digital publishers of all sizes. Its products are designed to optimize monetization, editorial decision-making and compliance with privacy regulations. With the help of artificial intelligence and other new technologies, Pubtech is working to help publishers increase revenue while protecting the reader experience.

Among Pubtech's features are:

• Monetization: Proprietary technology and tools to optimize advertising revenue without harming website performance.
• Intelligence: AI-based editorial optimization to help publishers make data-driven content choices to keep readers engaged.
• PubConsent: A lightweight Consent Management Platform (CMP) to handle consents and ensure GDPR compliance with international support.

PubConsent is notable for its small size, weighing less than 50KB. It includes customizable widgets, real-time monitoring and storage of proof of consent for 12 months. The CMP also supports multiple languages and automatically detects cookies published on a website.

PubConsent pricing is based on page views:

• Up to 250,000 monthly page views: €15 per month
• Free trial available for 30 days

Pubtech also has a dedicated research and development team, PubtechPro, for larger enterprise publishers. It offers a custom infrastructure to meet the needs of larger publishers.

Pubtech is designed to help publishers navigate complexity and build a sustainable digital future. More than 150 publishers already use its technology, and Pubtech bills itself as a trusted AdTech partner for digital publishers of all sizes.

Published on June 29, 2024