If you need a system to cut through the thicket of privacy rules and get the most value out of your content, Permutive is worth a serious look. The company's privacy-first approach lets publishers get the most value out of their audience while protecting consumers. Permutive's edge processing, privacy by design and real-time reporting features help publishers win RFPs, build better relationships with advertisers and get the most value out of their first-party data.
Another good option is Pubtech, a suite of AdTech tools for digital publishers. Pubtech includes monetization optimization tools, editorial decision support and privacy tools. Its Consent Management Platform (CMP) is used to ensure GDPR compliance, and its AI-based editorial optimization helps publishers make data-driven content decisions. Pubtech also has a dedicated research and development team for enterprise publishers, with a customized infrastructure designed to meet their specific needs.
Spiny is another good option for digital publishers. Spiny marries human and machine intelligence to give a publisher a full view of their business and recommendations to optimize revenue. With full revenue analytics, header bidding and real-time reporting, Spiny helps publishers understand their revenue metrics, optimize ad operations and make data-driven decisions. The platform comes in different pricing tiers, so it's available to publishers at different levels.
Last, Adapex is a performance-driven monetization platform that uses data analytics and AI to drive revenue growth. Adapex offers real-time insights and actionable data through its Matrix dashboard, and its customizable monetization models can be tailored to meet different publisher needs. The company emphasizes transparency and mutual success, making it a good option for publishers looking to get the most out of their revenue.