If you're looking for a Pubtech alternative, Upscore offers a broad set of tools for editorial teams and media brands. It offers data-driven decision making through real-time analytics, content recommendations and dynamic paywall management. Upscore supports hybrid business models and is built on European data protection standards, so it's a good option for boosting digital publishing operations.
Another alternative is Permutive, a privacy-first audience platform that's designed to maximize ad revenue while protecting consumers' privacy. It performs sensitive processing on users' devices and offers real-time reporting so publishers can see how campaigns are performing and target the audience they want. Permutive is good for building better relationships with advertisers and monetizing first-party data.
If you want to go more data-first, Spiny offers a digital publishing platform that marries human and machine intelligence to give publishers a better view of their business. It offers revenue analytics, header bidding and monetization tools to optimize ad operations and make data-informed decisions. Spiny's platform is designed to increase impressions, page views, subscriptions and ad revenue.
Last, Adapex offers a performance-driven monetization platform that marries a data-first approach with AI-driven decision-making. It offers real-time insights and actionable data through its Matrix dashboard and customizable monetization models. Adapex is designed to maximize revenue growth and transparency, so it's a good option for publishers looking to boost their monetization.