GetResponse is an all-purpose email marketing service with AI-powered newsletters, automated engagement and ecommerce integration. It comes with features like abandoned cart emails and customizable email templates, as well as marketing automation campaigns and analytics. GetResponse also boasts a high deliverability rate and 24/7 customer support, making it a good option for businesses looking to improve their email marketing.
Another good option is Retention Science, which is geared specifically for ecommerce companies. It uses AI to automate lifecycle touchpoints, such as welcome emails and cart abandonment reminders, and offers features like AI-predicted subject lines and content optimization. The service also offers SMS marketing and more advanced customer segmentation through its customer data platform, so ecommerce companies can grow more efficiently.
ActiveCampaign is another full-featured service that offers personalized email marketing, automation and sales engagement tools. It has more than 900 native integrations, including Shopify and Salesforce, and uses AI to personalize and validate marketing campaigns. ActiveCampaign also offers in-depth analytics and reporting, making it a good option for businesses in many industries, including ecommerce.