Question: Is there a platform that provides transparent A/B testing and performance metrics for app monetization campaigns?

For transparent A/B testing and performance metrics for app monetization campaigns, Assetario is a full featured option. It also has AI-powered tools for personalizing in-app purchases and forecasting revenue with detailed predictive LTV metrics. The platform also comes with monitoring dashboards that show transparent A/B testing and performance metrics so you can make data-driven decisions. Assetario also integrates with big analytics providers through a single API instead of requiring an SDK.

Another option worth considering is SplitMetrics, which is geared to help mobile apps grow through the optimization of Apple Search Ads, A/B testing and App Store Optimization (ASO). The company offers tools like SplitMetrics Optimize for A/B testing and concept validation, and App Radar for AI-powered ASO. The product family is geared for increasing app visibility, conversion rates and overall growth.

Taplytics is another good option, offering cross-platform A/B testing and feature management tools. It supports sophisticated testing options like multivariate testing and AI-powered personalization, and integrates with tools like Snowflake and Adobe. Taplytics is designed to accelerate experimentation and feature release, helping teams drive revenue and user engagement.

AppsFlyer offers a broad app marketing and growth package with tools to measure app performance across many marketing channels. Its suite includes ROI measurement, creative optimization and incrementality measurement so businesses can optimize user acquisition and engagement. With more than 90 global partners integrated, AppsFlyer is a flexible option for turning insights into actionable growth strategies and maximizing ROI.