Question: How can I deliver targeted promotions and content to drive engagement and conversions on my e-commerce site?

To personalize promotions and content that get people to engage and convert on your e-commerce site, Bloomreach is a good option. It marries real-time customer and product data with AI to personalize marketing, product discovery, content and conversational shopping. The company's platform has tools for email marketing, web personalization, search engine optimization and ad optimization so you can automate SEO, manage product discovery and optimize marketing campaigns.

Another option is RevLifter, which uses real-time data to personalize promotions that can convert and reduce abandonment. It offers smart targeting based on customer intent, interests and funnel stage, and includes tools for testing and analyzing promotions. It can integrate with a variety of e-commerce platforms, and is geared for retailers of all sizes who want to optimize promotions and drive profitable growth.

If you want to go the predictive analytics route, Session AI uses AI to predict the likelihood each person on your site will purchase, then takes real-time actions to try to boost conversions and cut promotional spending. The company segments people by their purchase intent, then takes actions like upsell offers and time-sensitive discounts. It works with a variety of e-commerce platforms and can boost conversion rates and revenue.

Last, Dynamic Yield offers AI-powered personalization across many digital touchpoints, showing each customer unique content, products and offers. It's got tools like audience analysis, product recommendations and customer engagement optimization, so it's good for e-commerce sites that want to improve operational efficiency and generate revenue with personalized experiences.