Question: How can I effectively target and engage with emerging cultures and minority groups in my marketing campaigns?

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DXKulture

If you're looking to reach and engage with emerging cultures and minority groups in your marketing efforts, DXKulture is a great option. This certified Women- and Minority-owned media company uses AI to match demand and supply across media offerings, focusing on diversity, equity, inclusion, and emerging cultures. They provide scalable omnichannel solutions, including content delivery across OTT/CTV platforms without new infrastructure investments, so marketers can easily meet minority-owned media spend goals.

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CulturePulse

Another option is CulturePulse. This AI-powered platform provides actionable insights for high-stakes decision-making by creating multi-agent digital twins that simulate target groups. It allows for risk-free strategy testing and provides automated insights from global news streams, predicting likely outcomes. This can help you understand the needs and preferences of emerging cultures and develop targeted marketing efforts.

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Dstillery

For more advanced AI targeting, Dstillery offers custom audience solutions based on browsing behavior data, which can help predict user behavior without relying on cookies or IDs. Their technology provides insights on audience overlap, website-based metrics, and pre-campaign exploration, so you can better optimize advertising campaigns for diverse audiences.

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Cluep

Or you could try Cluep, a mobile ad platform that uses behavioral data to target ads. By analyzing user preferences from online public comments, photos, and videos, Cluep ensures that ads are highly relevant, resulting in higher engagement rates. It's been used to run successful campaigns for big brands like McDonald's and Toyota, offering strong campaign results and meaningful interactions with the target audience.

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