If you need a server-side tracker that doesn't use cookies and works around iOS tracking problems, Weberlo is a strong contender. It offers real-time tracking and offers data that's useful for making marketing decisions. Weberlo is cookieless and integrates with major payment and ad companies so businesses can measure ROAS accurately and optimize marketing spending. Its fast setup and tiered pricing, including a free version, means it's suitable for small and large businesses.
Another alternative is Simple Analytics, a GDPR-compliant, cookie-free website analytics service that prioritizes visitor privacy without sacrificing accuracy. It offers features like tracking goals, event exploration and conversational AI. Simple Analytics is lightweight so it won't slow down your website, and it's a good alternative to Google Analytics for those who want to protect privacy.
If you want something more elaborate, Flowpoint combines AI-powered website intelligence with conversion tracking. It includes funnel analytics, AI recommendations and ROI measurement to help businesses optimize their website performance. Flowpoint is GDPR and CCPA compliant, and it offers a lightweight script that can be optimized for performance. It's a good option for businesses that want to improve their online presence and conversions.
Last, Usermaven is an all-in-one analytics service that offers privacy-respecting insights and actionable data. It includes website and product analytics, attribution and user journeys, and uses Maven AI for natural language queries. Usermaven is GDPR and CCPA compliant, with data stored only in the EU, so you can rest assured your data is private and under your control. Its automated event tracking and white-labeling technology means it's easy to use and effective as a tracking service.