If you want to personalize your online store based on customer behavior and demographics, Bloomreach is a powerful option. It marries real-time customer and product data with AI to fuel personalization for marketing, product discovery and content. The platform also includes tools for SEO, web personalization, email marketing and ad optimization, so it's a good choice for those who want a single platform to improve customer experience and revenue.
Another good option is Rebuy, an AI-powered personalization platform for Shopify stores. It offers intelligent personalization, product recommendations and automated retention and marketing tools. Rebuy's smart search, reporting and analytics help merchants create a more personalized customer journey, so it's a good fit for Shopify Plus stores trying to boost conversions and lifetime value.
Fresh Relevance also is worth considering, especially for its multichannel personalization abilities across websites, apps, emails, SMS and ads. The company's interface is drag-and-drop, and it integrates with many other tools, so it's accessible to businesses that don't have a lot of tech expertise. It's got tools for triggered emails, product recommendations and behavioral targeting.