For tracking the success of your influencer marketing campaigns and assigning sales to particular partnerships, IMAI is a good option. The platform provides a range of tools to find the right influencers, run a campaign and measure return on investment. With a large influencer database and detailed analytics, you can filter and vet potential partners. It also tracks campaigns, reports sales and offers real-time influencer analytics, so you can fine-tune your influencer marketing programs.
Another good option is InsightIQ, an all-in-one influencer marketing campaign management tool. It can tap into a database of 450 million creators and offers powerful search, campaign tracking and AI-powered analytics. The tool is designed to help you make decisions and get the best return on investment with detailed data and actionable insights, and it's good for businesses of all sizes.
HypeAuditor is another good option, offering AI-powered tools to search for influencers, analyze them and track them across multiple social media platforms. With 150.9 million profiles and 35+ in-depth metrics for evaluating influencers, it offers data insights and automation tools to help optimize influencer marketing and boost campaign ROI. It's good for brands and agencies trying to simplify their influencer marketing.
If you prefer a higher-tech approach, IZEA offers more advanced services and AI tools for finding influencers, creating content and tracking performance. It offers both AI-created content and detailed analytics, so you can more easily create and run successful influencer marketing campaigns. With managed services, IZEA is designed to simplify workflows and generate measurable returns on investment.