Question: How can I create interactive experiences like sweepstakes, contests, and games to drive conversions and collect leads?

For sweepstakes, contests and games to encourage conversions and capture leads, Wyng is a good option. This digital experience platform lets you create interactive experiences, capture zero-party data and drive sales. It includes gamification mechanics, personalization, data capture and shoppable experiences, all in a no-code interface that integrates with enterprise systems.

Another option is KickoffLabs, a word-of-mouth marketing platform that lets you launch viral sweepstakes, referral programs and product launches without writing any code. It includes features like bonus entry sweepstakes, milestone reward programs and email opt-in bribes, and can be integrated with other tools with embedded widgets or form connections. It also includes fraud protection and conversion rate optimization tools.

For immersive, shoppable experiences, Storyly stands out. The company's platform lets businesses add full-screen, interactive shopping experiences to websites and apps to increase engagement and conversion rates. With tools like a creative studio, AI-driven automation and personalized content, Storyly is geared for retail and commerce companies that want to increase their digital presence.

Last, CustomerGlu offers a plug-and-play gamification option that doesn't require developers. It has more than 50 prebuilt templates for different marketing campaigns, including Learn and Earn and Sale Conversions. With in-app nudges and near real-time reporting, CustomerGlu is designed to help e-commerce, fintech and entertainment companies increase engagement and retention.