CustomerGlu

CustomerGlu is a plug-and-play gamification platform that lets users try different in-app gamified journeys without ever having to get developers involved. The platform lets users create and launch gamification campaigns like streaks, challenges, quizzes and more in a matter of minutes.

CustomerGlu uses game design principles and mechanics to drive user engagement, retention and conversion. Users can pick from over 50 pre-built templates to solve retention and engagement challenges, such as:

• Learn and Earn: Engage users by asking them to complete tasks and reward them based on their performance.
• Sale Conversions: Increase visibility and conversions on sale products by encouraging users to return daily.
• Onboarding and Activation: Encourage users to set up for success with challenges that reward and nudge them through the steps.

Some of the key features of CustomerGlu include:

• Robust Gamification: Run tried-and-tested gamification constructs like streaks, quizzes, games and challenges straight out of the box.
• Fast Deployment: Launch experiments from scratch or with templates in days, not months.
• Over the Air Updates: Make configuration changes in minutes and set them live.
• In-App Nudges: Drive behavior change through engaging in-app discovery points.
• Customization: Customize the look and feel of campaigns to match your brand.
• Personalization: Segment users based on behavior and profile attributes for targeted experiences.
• Near-Real-Time Reporting: Monitor and optimize experiments with detailed reporting.

CustomerGlu can be easily integrated into both mobile apps and desktop websites using SDKs for popular platforms like React Native, Native iOS and Android, Flutter on mobile and JavaScript for web. The amount of work required to integrate depends on the chosen platform, but the process is guided with setup wizards and detailed documentation to help you along the way.

CustomerGlu pricing is based on the number of Monthly Tracked Users (MTUs). CustomerGlu takes user data privacy and security seriously, and complies with global standards for data compliance.

CustomerGlu can be used across a range of industries, including e-commerce, fintech and entertainment, and has helped companies like Purplle, Threedots and BookMyShow achieve significant growth in engagement and retention.

Published on June 14, 2024