Anura is a serious cybersecurity tool that spots and blocks fraud in digital marketing campaigns. It means your ads reach humans, not bots, so you get the most conversions and return on ad spend. With a 0% false positive rate and in-depth analysis, Anura means businesses don't waste money on ads and protect their brand. It works with multiple channels and offers detailed analytics to fine-tune your campaign, which is why it's a good fit for businesses that are particularly susceptible to fraud, like affiliate marketing and e-commerce.
TrafficGuard is another serious ad fraud protection tool that can help you get the most return on investment by spotting and blocking invalid traffic. It spots and blocks bots, malware, click bots and click farms that can consume up to 30% of ad spend. With features like custom rules and traffic control, micro data analysis and integration with Google Ads, TrafficGuard can help improve conversion rates and lower cost per acquisition, which is why it's a good fit for performance marketers.
For a more focused click fraud protection, Fraud Blocker offers automated click fraud protection for Google Ads, Facebook and Instagram. It blocks sophisticated bots, click farms, competitor fraud and other malicious activity that can drain your ad budget. With features like a fraud score, customizable fraud detection and detailed reporting, Fraud Blocker helps marketers stop fraudulent clicks and get the most out of their ad budget. It offers flexible pricing and a 7-day free trial.
And for a more general-purpose solution, Lunio offers an end-to-end solution to eliminate invalid traffic across all paid marketing channels. It spots fake clicks that distort analytics and lower ROI, with audience-based exclusions and IP blocking. By ensuring that ad spend is targeted at real users with real conversion potential, Lunio can help improve click quality, conversion rates and lower advertising costs. It integrates with major ad platforms and is a good fit for businesses that are throwing money at ads but getting nothing in return.