TrafficGuard

Block invalid traffic and boost ROI with precise ad fraud protection and data analysis.
Ad Fraud Protection Digital Marketing Optimization Campaign Management

TrafficGuard is an award-winning ad fraud protection software that helps you get the most return on investment (ROI) out of your digital marketing campaigns. It identifies and blocks invalid traffic, so you can be sure that every ad dollar is going to the people you want to reach.

TrafficGuard helps you tackle the problem of ad fraud, which can mean up to 30% of your ad spend is wasted on non-converting, invalid or returning user traffic. The platform blocks a range of invalid traffic types, including bots, malware, excessive clickers, competitor clicks and click farms. That means you can put the money you save back into better PPC and Performance Max campaigns.

TrafficGuard's features include:

  • Detect and Destroy Invalid Traffic: Stop non-converting traffic from affecting your paid ads.
  • Custom Rules and Traffic Control: Set your own rules to block traffic that doesn't meet your quality standards.
  • Microscopic Data Analytics: Use data analysis to fix tracking parameter problems and improve campaign accuracy.
  • Integrations: Works with a variety of software and platforms, including Google Ads.

TrafficGuard offers a variety of pricing options, including a free plan and several paid ones. The Detect and Protect plans are free, with no limits on ad clicks or domains. The PMAX solution pricing requires a custom quote, and mobile app and affiliate plans start at $2,500 and $1,500 per month, respectively.

TrafficGuard is good for high-performance marketers and businesses of all sizes, and it can help you get the most out of your ad spend and the cleanest, most verified data. If you add TrafficGuard to your marketing stack, you can expect better conversion rates, lower cost per acquisition (CPA) and higher return on investment (ROI). TrafficGuard is suitable for agencies, brands and individuals, and it offers a powerful solution to fight ad fraud and get the most out of your digital advertising campaigns.

Published on July 11, 2024

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