Question: How can I get actionable insights into my audience's demand for specific brands, talent, or IP's across multiple channels?

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Brandwatch

Brandwatch is a full-featured social suite that offers a range of consumer intelligence tools. Its Deep Research, Brand Monitoring and Content Creation tools use AI-driven insights to analyze consumer opinions and forecast demand. Its Consumer Engagement tool lets you respond in real time across all networks, too, so it's good for monitoring consumer sentiment and responding to emerging problems.

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Audiense

Audiense is another mature tool with audience intelligence, social intelligence and demand intelligence options. Its Demand Intelligence (BETA) tool is designed to help marketers understand audience demand, so it's a good tool for trend spotting and influencer marketing.

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Digimind

Digimind indexes and analyzes content from more than 25 social media sites and 800 million online sources, offering insights through AI-powered curation, sentiment analysis and visual listening. It's a good tool for companies that want to improve their market intelligence and social listening.

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