Question: Do you know of a solution that provides data-driven insights to help brands and marketers create more effective content marketing campaigns on live streaming platforms?

If you need a tool to give data-driven insights to brands and marketers so they can build better content marketing campaigns on live streaming platforms, Streams Charts is a great analytics tool. It tracks more than 40 million channels on 10+ platforms, including Twitch and YouTube, with five years of history. It offers channel analytics, audience engagement insights and creator rankings that can be useful for live streaming campaign optimization and influencer discovery.

Another contender is Tubular, a single social video analytics platform that gives a single view into social video audiences. With tools like Content Strategy for cross-channel performance data, Social Video Listening for brand mentions, and Influencer Identification, Tubular lets businesses make decisions and reproduce their successes with data-driven insights.

Brandwatch is another option. It offers real-time social media management tools, including Consumer Intelligence, Deep Research and Content Creation. By tapping into the world's largest collection of consumer opinion and AI-powered insights, Brandwatch lets businesses respond to trends and protect their brand from emerging threats, which is important for live streaming content marketing.

For a more live commerce focused approach, Stickler has tools to plan, execute and measure live streams on multiple platforms. It includes features like script editing, competitor insights and post-live analysis, so it's a good option for live streaming optimization and engagement.