MarketScale

MarketScale helps B2B brands build media channels to reach and engage their ideal customer. The platform uses AI to increase reach and lower marketing and media costs, tapping into crowd-sourced insights and decentralized media creation.

MarketScale turns every employee and community member into a content creator, unlocking the wealth of diverse skills and expertise within the organization. With AI-powered proofing tools, users can work together seamlessly, request video edits and offer feedback in a streamlined process. This results in lower ad spend as brands can create and distribute their own media, increasing reach, engagement and return on investment.

Some of the key features include:

• Crowd-sourced content creation: Engage every employee and community member to create compelling content.
• AI-powered collaboration tools: Boost productivity and creative output with tools like proofing and feedback.
• Low-cost media creation: Create and distribute media in-house to lower advertising costs.

MarketScale is used across industries including Education, Retail, Healthcare and more. The platform generates SEO-optimized content, such as live shows, online courses and virtual events, to ensure that valuable audiences are reached and impacted.

For B2B brands looking to modernize their marketing efforts, MarketScale offers a tech-enabled managed service that offers expertise and tools to effectively connect with target audiences. With the platform's live streaming technology and dedicated support, users can expect a hassle-free experience.

Published on July 10, 2024