If you're looking for a platform to help publishers maximize ad revenue while cutting intermediaries, Spiny is a good option. The digital publishing platform combines human and machine intelligence to offer a publisher a detailed view of their business, along with recommendations to optimize revenue. It includes features like full revenue analytics, header bidding, publisher intelligence and real-time reporting to help publishers better understand their revenue and make informed decisions to optimize their business.
Another good option is Ezoic. It's a suite of tools designed to increase revenue, performance and traffic for publishers of all sizes. With automated ad layouts, an AI-staffed writing team, content creation tools and a fast content delivery network, Ezoic can help publishers improve their ad operations and user experience. The company also offers analytics and a range of ad mediation and direct ad options that can cut the number of intermediaries between a publisher and the ad revenue they generate.
If you like a data-first approach, Sparteo offers a platform for supply path optimization, ad tech, consent management and video and audio inventory creation. By using first-party data, Sparteo can help publishers maximize revenue while eliminating the waste that middlemen can cause. The company's flexible pricing model and active development mean it's a good option for publishers who want to modernize their ad business with the latest technologies like AI and machine learning.
Last, Adapex offers a performance-driven monetization platform that combines a data-first approach with AI-powered decision-making. Its Matrix dashboard offers real-time insights and data to inform monetization decisions, and it offers customizable monetization models with fully managed services and SaaS options. Adapex's focus on transparency and mutual success makes it a good option for publishers looking to maximize their revenue with efficient and optimized ad operations.