Question: Is there a tool that provides analytics and insights on how customers interact with product visuals to optimize the shopping experience?

If you're looking for a tool that offers analytics and insights into how customers are interacting with product visuals to help you optimize the shopping experience, Contentsquare is a great option. The digital experience intelligence and analytics company helps businesses optimize user interactions with features like zone-based heatmaps, customer journey analysis and product analytics. It also offers AI-powered insights and immersive analysis so you can better understand and improve digital experiences.

Another option is Quantum Metric, a real-time digital analytics platform that offers session replay, AI-powered session summarization and interaction heatmaps. It helps digital teams and product managers validate technical issues and prioritize improvements, and it offers a single source of truth for customer experiences.

If you prefer a more visual approach, Eko offers a visual commerce suite that includes interactive product videos and AI-generated high-quality visuals. The platform offers analytics and insights to track user behavior and optimize product page engagement. That makes it a good option for companies that want to use compelling product visuals to drive conversions.

Last, consider Heap, which offers a unified view of customers' digital journeys through features like session replay and heatmaps. It's designed to be user-friendly and integrates with more than 100 platforms, so teams can easily optimize digital experiences and drive growth.