Question: I need a system that helps me identify and target relevant media and journalists for my PR efforts.

If you're looking for a full-fledged system to help you find and target the right media and journalists for your PR efforts, Cision is a good option. Cision is a powerful public relations software suite that includes tools for media monitoring, social listening, media analysis and media intelligence. It lets you monitor media coverage in real time, spot trends and get insights you can act on. The system is designed to help you build relationships with the media, manage social media and measure the effect of your PR activity and PR campaigns.

Another option is PressPulse, which uses AI technology to match you with journalist queries and generate customized pitches. PressPulse screens thousands of media outlet queries to find opportunities for you, freeing up your time and increasing the likelihood of media coverage. It also offers real-time alerts, customized journalist queries and integration with other tools to amplify your PR efforts.

Managr is another automation tool specifically geared for media outreach. It offers real-time news briefs, content creation for pitches and press releases, and automated journalist discovery. Managr also offers access to a vetted list of journalists and news sources, so you can better manage media contacts and track coverage.

For a more all-purpose media relations tool, Prowly offers a variety of options to help you find and contact media contacts, create and distribute press releases, and track media coverage. With an AI-powered media database, customizable press releases and detailed PR reports, Prowly is designed to help you work more efficiently and effectively in media relations.