DrivenIQ

Target high-value customers with precision using custom micro-audience data, analytics, and identity graphs to maximize sales and ROI.
Audience Segmentation Customer Behavior Analysis Targeted Advertising

DrivenIQ offers custom micro-audience data that lets companies target the people most likely to buy their products. The technology lets you better understand your customers, their needs and the best ways to reach them. DrivenIQ's analytics and data analysis technology lets you target audiences more precisely by finding customers at the household and device levels.

Some of the key features include:

  • Identify your Audience: Reach customers wherever they are.
  • Grow your Business: Stop throwing money at ads and maximize sales by targeting the right audience.
  • Activate your Audience: Get data-driven, hyper-targeted customer personas and in-market audience profiles.

DrivenIQ's audience intelligence and development solutions include:

  • ResolveID: Identify website visitors and retarget them with precision.
  • VisitIQ: A first-party audience development platform that combines identity graphs with custom audience curation.
  • AudienceID: Build and own custom audiences using offline, first-party data and deterministic graph technology.
  • EnrichID: Add fresh, opted-in consumer marketing details to your existing data.

The platform is designed to help businesses stop throwing money at ads, maximize their return on investment and grow by targeting and engaging with the people most likely to buy their products. DrivenIQ has worked with major brands and marketing agencies for precision audience data and results-driven digital marketing solutions.

The best candidates for DrivenIQ are marketing agencies, e-commerce companies and businesses looking to get the most out of their advertising spend and improve targeting. With DrivenIQ, you can build targeted marketing campaigns based on real customer insights, leading to higher engagement and conversion rates.

DrivenIQ stresses data quality and compliance, offering enriched data that can be integrated with your own systems like CRM, marketing automation platforms and email marketing software. That means you can have customer data that's reliable, up to date and actionable so you can make decisions and stay ahead of the competition.

For pricing and custom audience builds, you can contact DrivenIQ through the website. By tapping into DrivenIQ's audience intelligence, businesses can optimize their marketing and get more out of their sales efforts.

Published on July 13, 2024

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