If you want to see more granular analytics and insights on influencer performance so you can fine-tune your marketing, HypeAuditor is a good option. The AI-based service has a variety of tools for searching, analyzing and tracking influencers across multiple social networks. With more than 35 metrics for evaluating influencers, and a database of more than 150.9 million profiles, it can offer data insights and automation tools to help you fine-tune your campaigns and improve your return on investment.
Another good option is InsightIQ, which is geared to help you streamline and optimize influencer partnerships. It draws from a database of 450 million creators across multiple social networks and has powerful search tools and AI-based analytics. InsightIQ lets you filter by location, demographics and past performance, and offers detailed data and insights to help you make decisions and get the best return on investment.
Favikon is another good option, with a large database of more than 10 million creators and AI-based influencer discovery with 50+ filters. Favikon offers detailed influencer profiles, historical data and weekly AI-based reports, making it a good fit for businesses and agencies trying to use influencer marketing to raise brand awareness.
And for a full-featured option, check out IMAI. The service lets businesses and agencies manage influencer marketing programs with a range of tools, including influencer search, campaign tracking and detailed analytics. IMAI has a large influencer database and automated outreach tools, so it's a good option for businesses of any size trying to get the most out of influencer marketing.