Question: Can you recommend a data management platform for publishers that helps optimize revenue and streamline workflows?

If you're looking for a data management platform to help publishers maximize revenue and improve workflow, ePublishing is a full-featured option. It includes tools for digital asset management, content management, editorial workflow, paywalls, analytics and subscription management. With features like AI-driven workflows, unified data management and SEO optimization, ePublishing helps publishers consolidate operations, streamline workflows and open up new revenue channels.

Another strong contender is Spiny, which combines human and machine intelligence to give publishers a single view of their business and recommendations on how to maximize revenue. It includes full revenue analytics, header bidding, publisher intelligence, monetization tools and real-time reporting. The platform can help publishers understand revenue metrics, optimize ad operations and make data-driven decisions.

DeFractal is another data management and revenue growth contender. It provides a single view of users, networks and advertisers to ensure maximum revenue and efficient team operations. With its plug-and-play Data Management Platform (DMP) and AI assistants, DeFractal enables publishers to build custom audiences and optimize monetization.

For a more integrated approach, Mather offers a range of tools designed to help publishers at all stages of their journey with powerful analytics and technical tools. Its AI-based tools automate and optimize paywall decisioning, print automation and site automation to maximize conversions and ad revenue. Mather has a strong track record of delivering strong returns on investment and has managed more than $6 billion in revenue for clients.