If you're looking for a full-stack tool to automate ideation, production and optimization of ads from multiple sources, Smartly is a top contender. The end-to-end platform uses AI to run campaigns on Meta, Snapchat, Pinterest, TikTok and Google Marketing Platform, with features like predictive budget allocation, automated campaign management, dynamic creative optimization and reporting. Smartly's Intelligence Suite offers insights to help you plan future campaigns, so it's a good fit for agencies and brand marketing teams trying to streamline operations and improve productivity.
Another powerful option is ADXL, a full-service platform that automates ad creation, distribution and management on Google, Facebook, LinkedIn, TikTok, Instagram and Twitter. It uses AI to optimize campaigns and automate ad copy creation, and it offers hybrid ad delivery options and centralized ad management. ADXL's interface is nontechnical, so it's good for businesses that want to get the most out of their digital marketing without adding new work.
For brands that want real-time personalization and dynamic ads, Jivox is a cloud-based platform for delivering personalized ad content across multiple channels. It includes features like creative automation, data-driven decision-making and cross-channel analytics. Jivox supports shoppable ads and real-time analytics, and it can help brands achieve substantial cost savings and ROI improvements by automating workflow and optimizing performance.
Last, AdGen is an AI-powered tool to create, test and publish ads quickly and easily on Meta Ads, Google Ads, LinkedIn and TikTok. It uses generative AI to create on-brand creatives and supports multiple languages. AdGen offers tiered pricing and 24/5 global support, so it's a good option for businesses that want to free up time, cut costs and improve their return on ad spend.