If you're looking for another XR alternative, Smartly is worth a look. It's an end-to-end advertising platform that uses AI to automate and optimize campaigns on multiple digital channels, including Meta, Snapchat, Pinterest, TikTok and Google Marketing Platform. The platform includes suites for creative asset creation, campaign optimization and actionable insights, so it's a good option for agencies and brand marketing teams looking to streamline workflows and improve efficiency.
Another contender is Flashtalking, an automation platform that links creative and media teams to create and deliver personalized ads. It includes real-time personalization, sophisticated automation and ad serving without bias, along with cookieless audience measurement and creative intelligence insights. It's geared for industries like automotive, CPG and financial services, where advertisers can automate creative production, distribution and optimization.
If you're looking for something more focused on your industry, you might want to check out Veritone's AI platform, aiWARE. It's customizable to automate processes and improve results in a variety of industries, including media and entertainment. It includes tools for asset management, content creation, advertising attribution and monetization, so companies can get the most value out of their content and get the best possible return on their ad spend.
Last, Instreamatic has an AI-powered platform for optimizing audio and video ads for relevance and return on investment. It includes advanced personalization and automated A/B testing so it's easier to create, test and serve ads that are targeted to a user's preferences. It's geared for industries like QSR and automotive, and it offers a new revenue source for publishers with AI-powered contextual ads.