Client Command

Links real-time shopping data to create personalized customer experiences, tracking online behavior, offline connections, and demographic insights for targeted marketing.
Automotive Marketing Customer Data Platform Real-time Analytics

Client Command links real-time shopping data for a more personalized and connected customer experience. The company's Active Shopper Network continuously monitors the entire internet to identify active shoppers for dealerships and vendors. That data can be used for audience creation, data enrichment, market analysis and other purposes.

The Active Shopper Network includes the following features:

  • Online Monitoring: Identify shoppers on all devices, track their vehicle consideration sets, shopping intensity and online preferences.
  • Offline Connection: Connect shoppers' online activity with personally identifiable information, including name, address, email, phone and more.
  • Demographic Data: Offer detailed demographic information and service history to inform marketing decisions.

Client Command offers a range of data platforms, each designed to meet specific business needs:

  • ClientCommand Base: Get access to standardized and cleaned data from the Active Shopper Network, cross-internet identity resolution and 10,000 audience builder records.
  • ClientCommand Pro: Includes all Base features, plus CRM and DMS integration, website monitoring, daily active shopper alerts and an additional 5,000 audience builder records.
  • ClientCommand Enterprise: Includes all Pro features, key market insights reporting, unified customer profiles and 5,000 more audience builder records.

The Audience Builder tool lets you create targeted lists based on marketing goals, for example, targeting shoppers who have never visited your store or those who are visiting competitor websites. Customer feedback shows the power of the platform in improving marketing and driving sales.

Pricing depends on the data platform you choose, with more features and audience builder records available in higher tiers.

Client Command is geared for automotive dealerships and vendors that want to tap into real-time shopper data to improve marketing and boost sales. By providing the most accurate and actionable insights, the company hopes to help businesses stay connected to their customers and get ahead of the competition.

Published on August 3, 2024

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