If you're looking for a broad social listening and market intelligence platform, Meltwater could be a good option. This AI-powered suite of media, social and consumer intelligence tools is designed to help teams make better decisions. With tools like media intelligence monitoring, social listening, social media management and influencer marketing, Meltwater's tools can help improve editorial mentions, market research productivity, engagement and return on investment.
Another powerful option is Talkwalker, a consumer intelligence platform that's good for social listening, media monitoring and social benchmarking. It can help you build marketing strategies, inform product development and engage with consumers. Among its features are broad social network coverage, AI assistants, customizable dashboards and sentiment analysis, all designed to help you make data-driven decisions.
YouScan is another good option with an AI-powered social listening platform that can analyze text, images and audience data from social media. It's got tools for brand reputation monitoring, competitor analysis and market research, including Visual Insights and Audience Insights. The platform can be used for a variety of use cases, and it offers a free trial and customizable dashboards.
If you're looking for something a bit more focused, check out Brandwatch, which offers a full social suite with tools for social media management, consumer intelligence and influencer marketing. Its tools include deep research, brand monitoring and content creation so businesses can understand and respond to their customers in real time. By tapping into the world's largest collection of consumer opinion, Brandwatch helps you make better decisions and stay ahead of emerging threats.